28% of Your Audience Can’t Read Your Emails – Here’s Why

Write your awesome label here.

Here's what you'll learn

Think your emails are accessible? Think again. In this myth-busting session, Sarah Gallardo, Lead Email Developer at Oracle, exposes the most common misconceptions about email accessibility—and how those myths are hurting your users and your brand.

From the misunderstood purpose of the “View in browser” link to the hidden dangers of using VML and “Bulletproof” buttons, Sarah breaks down what actually makes an email accessible (and what absolutely doesn't).

Whether you're a marketer, designer, or dev, this talk is your wake-up call to build better, more inclusive emails—starting now.
  • Why 28% of your audience may be excluded
  • How alt text alone is not enough
  • Why most kinetic emails fail disabled users
  • What VML is doing to your buttons (hint: it’s bad)
  • How to talk about accessibility—even if you’re not an expert

Up next