Stop Playing It Safe: The B.R.A.V.E. Mindset That Will Transform Your Email Marketing


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Here's what you'll learn

Email isn’t dead. Your vanilla strategy is.

Tired of hearing that email is “so last decade”? Same. Like Jason Bourne, email just won’t die. And for good reason. It’s the most under appreciated growth engine in your business. But if you’re stuck following tired playbooks and chasing hacks, you’re probably headed for Baltimore when you meant to land in DC.

💥 Meet The B.R.A.V.E. Mindset, from Lindsay Tjepkema of Human Brands Win. It’s a decision-making framework for marketers who are done playing it safe and ready to lead with actual guts (and values).

Get the slides here. 
  • Email vs Every Other Channel
  • Applying B.R.A.V.E. Thinking to Your Role
  • Make bold “1-degree” decisions that snowball into massive impact
  • Use email as your secret weapon, not your last resort
  • Evaluating Decisions with the B.R.A.V.E. Framework
  • ROI Isn’t Just a Finance Thing
  • Reflecting on Past Failures

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